Martin Ludvigsen - Reboot 10 interview
In his talk he wants us to rethink the user: "Design for the collective user’s experience", meaning instead of coming from the single user rethink the approach with a collective in mind.
Similar to the analogy of people considering the Internet to be about computers but others see it as a space / place, his desire is to connect the meat space with 'social' gap that bridge between the worlds so that the collective wins and not just the single user.
My favorite quote of this interview probably is "I want to redesign the last 40 cm of the Internet." (and I am not done yet with that refrigerator thought).
Download MP3 (19 min, 11 MB)
Visit his profile on the reboot page or his blog or .
Follow what other twitter users are saying using the tag reboot10 on summize and tweetscan. (make sure to check both, as they are often broken).
[Link for the podcast feed - if you subscribe in itunes, be careful to adapt the settings or you only will get one episode per day!]
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